The Masterclass in esports will provide participants with an insight into the growing and dynamic area of e-sports. The Masterclass in esports will focus on the business of esports, from the history of esports to the key differences in gaming and esports right through to case studies involving athletes and football clubs and their entry into the world of esports.

This course is designed for anyone with an interest in esports, but more specifically, senior executives in the sports industry who want to find out more about this fast-moving market segment in the sports industry.

On completion of this Masterclass, participants will have a comprehensive understanding of the business of esports.

You will also appreciate the enormous opportunity presented by the esports business:

From the evolution of esports, market size and revenue opportunities through to the modern-day structures of esports teams and businesses.
An understanding of the key areas in the business of esports focusing on marketing, sponsorship and commercial partnerships.
A thorough understanding of the esports industry, highlight the core differences between Gaming and esports.
Understand the fundamentals of marketing and sponsorship in esports